WNBA
Chiney Ogwumike Launches Women-Focused Production Company
Chiney Ogwumike is placing a big bet on the women’s sports boom pushing its way into scripted entertainment. The former WNBA star-turned-ESPN TV analyst has…
Women’s Sports TV Spend Doubles as Marketers Dish Out $244.4M
After elbowing its way into the thick of the pop-culture conversation, women’s sports are now commanding a volume of advertising dollars commensurate with the recent…
WNBA Star Napheesa Collier Touts Union ‘Leverage’ in CBA Talks
Women’s National Basketball Players Association executive committee vice president Napheesa Collier echoed recent comments from Angel Reese about a potentially tense…
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Eminem Joins Detroit’s WNBA Expansion Bid Group
Rapper Eminem is part of the effort to bring a WNBA expansion team to Detroit, according to someone familiar with the process, joining a bid group that includes some of…
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WNBA Expansion Cuts Into Owners’ Share, Not NBA or 2022 Investors
Sports league expansions are always a tricky calculus. Existing owners must weigh the new franchise fee and value new markets bring to the table, versus the everlasting…
Angel Reese Tips WNBA Strike Plans Ahead of CBA Talks
Chicago Sky star Angel Reese, the runner-up in 2024 Rookie of the Year voting, said she is hearing from fellow players that a player strike is on the table after this…
TGL Golf, Unrivaled TV Ratings Don’t Tell Full Story of First Seasons
Failure’s not too hard to spot. Success? That’s a little harder to pin down. In sports, catastrophic failure has its own specific gravity, so much so that we can…
Caitlin Clark’s Fever Boss Sees ‘America’s Team’ Potential
Record after record fell during Caitlin Clark’s first year with the Indiana Fever. The WNBA Rookie of the Year, All-WNBA first teamer, Time and AP Athlete of the Year…
Sporticast 425: It’s Christmas Morning for Hockey Fans
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including the finals of…
Paige Bueckers Uses ‘Ripple Effect’ to Shape Business Strategy
Paige Bueckers, then 19 years old, got on stage at the nationally televised 2021 ESPY Awards show in New York City after winning Best College Athlete in Women’s Sports…
Nike’s Kardashian Partnership Fuels $6.7B in Market Gains
Nike and Kim Kardashian’s shapewear company Skims announced Tuesday they are teaming up for a new line of activewear for women. NikeSkims is set to launch this spring…
Connecticut Sun President: ‘We’re Not Hitting the Panic Button’
Over the last few weeks, the Connecticut Sun have entered a new phase, changing the face of a squad that reached the semifinals of the WNBA playoffs last season. The…
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