How Jerry Jones Built the $10 Billion Dallas Cowboys
Jerry Jones loves to tell a good story. He takes listeners along for a ride, mixing in his unique aphorisms as he shares lessons on business and life. Few business…
Dallas Cowboys
The 100 Most Valuable Sports Teams in the World
The top 100 franchises are worth $470 billion collectively with a cutoff of $2 billion. The rankings are based on Sportico's published valuations during the past 12…
World’s Most Valuable Sports Teams: Top 100 All Worth $2B+
Fifteen years ago, eight sports teams were sold in major U.S. sports leagues or the English Premier League. The purchase prices provide a window into how sports teams…
NFL Team Sponsorships Hit Record $2.5 Billion in 2024
Last year’s Super Bowl generated nearly $700 million in ad revenue, thanks in part to only the second overtime in the history of the event. Brands will fill Fox’s…
Sporticast 415: Is NFL Ready for Cowboys Coach Deion Sanders?
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including a potential NFL…
Sporticast 413: Grading TGL’s Debut Sans Tiger Woods
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including the debut of…
Jerry Jones’ ‘Landman’ Cameo Worth $1M for Cowboys
It was only fitting that Jerry Jones, who made a fortune in the oil industry, made an appearance on a popular TV series about the oil boom in West Texas. And no surprise…
NFL Thanksgiving Matchups Won’t Spoil the Feast for Advertisers
There are worse things than the New York Giants, although admittedly not a lot of them.Thursday’s main course is one example; turkey may be the clucking embodiment of a…
Deion Sanders Lands Top QB Recruit, Downplays Departure Talk
Maybe Deion Sanders was serious when he said he wasn’t leaving Boulder this year. The Colorado Buffaloes coach landed five-star prep quarterback Julian Lewis, who made…
AT&T Stadium Roof Torments Cowboys After Sunset
After building AT&T Stadium at a cost of more than $1 billion with a retractable roof, the Dallas Cowboys have used the feature just 30 times out of 126 regular season…
Dallas Cowboys Lead Parade of Cash-Rich, Win-Poor NFL Teams
The Dallas Cowboys have built the best economic machine in team sports since Jerry Jones bought the team for $150 million in 1989. America’s Team posts the NFL’s highest…
Dak Prescott’s Injury Unlikely to Mar Cowboys’ TV Ratings
After suffering an injured hamstring late in the third quarter of Sunday’s loss to the Falcons, Dak Prescott appears to be on a collision course with the injured reserve…
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