PGA Tour, YouTube Stars Launch Council: ‘We Need Each Other’
The PGA Tour announced a new “Creator Council” on Friday, hosting up to 10 internet golf personalities in ongoing discussions about potential rule changes and…
influencers
Internet Superstar Kai Cenat an Attention Magnet at NBA Tip-Off
Adam Silver doesn’t usually do second takes. In this instance, though, when told “one more time, nice and smooth,” the NBA commissioner doesn’t hesitate. With the…
NIL Influencers Must Disclose Paid Connection to Avoid Lawsuits
Social media influencers can violate the law by failing to disclose a paid relationship with a brand, a federal judge ruled last week when partially denying a motion to…
Betting Focused Winible Raises $6M From Inspired Capital, Ray Lewis
Winible, which offers sports betting influencers a way to monetize their picks through digital storefronts, has raised $6 million seed funding from nearly two dozen…
Sports Teams Are Embracing Celebrities—Even Ones You’ve Never Heard Of
Like most monumental leaps forward in the sports industry, the modern-day mascot emerged from a cry for attention. In April 1974, a San Diego rock radio station paid a…
Prime
FTC’s Latest Facebook Fight Implicates NIL, Instagram
As college athletes sign name, image and likeness deals tied to their social media fame, the Federal Trade Commission on Thursday moved to fundamentally alter…
Bleacher Report Turns to Dodgeball as Influencers Grow Fans and RevenueÂ
Logan Paul isn’t the only digital creator stepping into sports. On June 18, 20 online personalities will compete in a dodgeball tournament, as sports media organizations…
Exclusive
Turner’s House of Highlights Tees Up Influencers Before ‘The Match’
Gen Z is getting its own edition of “The Match.” Hours before Phil Mickelson, Charles Barkley, Peyton Manning and Stephen Curry hit the course for TNT’s celebrity…
More From Our Brands
Variety
‘A Minecraft Movie’ Director Says ‘It’s Weird’ the Cops Are Being Called Over ‘Cheering and Throwing Popcorn’ at Rowdy Screenings: ‘It’s Hilarious’
Rolling Stone
Cross Canadian Ragweed Celebrate Resilience and Red Dirt at Massive Oklahoma Comeback Concert
ArtNews
Museum of Fine Arts Boston Names Current Conservation Head Pierre Terjanian as Next Director and CEO
BGR
Today’s deals: Free Pixel 9a, $80 Vizio soundbar, $100 Beats earbuds, $100 Roomba vaccum and mop, more
Billboard