
NEW YORK — Today, Sportico and Athena Elite Sports announced the launch of Next Gen Sports Lab, a summer program designed to immerse high school students in the dynamic world of professional sports. This unique residential program set to take place from June 29 to July 12, 2025, offers teenagers ages 14-18 an opportunity to explore the $600 billion sports industry through hands-on experiences and access to leaders in the industry.
Based in New York City, participants will be housed at Columbia University, with daily programming and interactive workshops hosted at Sportico’s offices in midtown Manhattan as well as other prominent sports venues throughout the city. Leveraging Sportico’s vast network of industry professionals, the program will provide students with behind-the-scenes access and practical assignments that bring the sports world to life. Through a carefully crafted curriculum, expert-led workshops supplemented by guest lecturers and exclusive site visits, the program aims to inspire and prepare the next generation of sports industry professionals.
“The Next Gen Sports Lab is more than just a summer program; it’s a gateway for young students to explore potential career paths in the sports industry, offering a unique experience that combines learning, networking and real-world exposure,” said Scott Soshnick, Editor-in-Chief of Sportico.
Athena Elite Sports brings over 20 years of experience in youth programming, having successfully partnered with esteemed sports and cultural organizations such as the Rafa Nadal Academy, Christie’s, Arsenal FC and Atlético Madrid to offer best-in-class programs both in the U.S. and Europe.
“We are extremely excited to partner with Sportico and launch the Next Gen Sports Lab, offering teenagers unique insights into sports careers. The immersive program provides inside access and creates an elite learning environment for all aspiring sports professionals,” said Marta Ramos, President of Athena Elite Sports.
For more information about Next Gen Sports Lab and how to register, visit www.sporticonextgen.com.
About Athena Elite Sports:
With over 20 years of experience in youth programming, Athena prepares students for the all-important transition from high school to college through programs and activities that inspire academic and sporting development, personal growth and cultural understanding. Athena partners with some of the world’s most reputable sports brands such as the Rafa Nadal Academy, Arsenal FC and Atletico Madrid to offer best in class programming both in the U.S. and Europe.