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Genius Tech Underpins Ad Targeting for Women’s Sports Fans
Seeking to capitalize on the boom in women’s sports viewership, Deep Blue Sports + Entertainment is launching…
YouTube TV’s March Madness Has Its Own Selection Committee
It’s hard to imagine March Madness before multiview, back when one needed to visit a bar or use multiple…
EA College Basketball Game Still Sidelined as Football Expenses Rise
Electronic Arts increased its investment in its renewed college football video game franchise Tuesday, saying…
X Outages Push NFL Free Agency News Watchers to Alt Sites
Many NFL fans seeking free agency updates from X (formerly Twitter) were forced to look elsewhere Monday…
Activision, EA Revive Video Game Rivalry in Virtual Skatepark
Activision confirmed Tuesday that it will release a remake of the skateboarding video games Tony Hawk 3 and…
The Traditional Sport Mindset Can Be a Trap When Tech Advances
Today’s guest column is from professors John Cairney and Rick Burton. What’s the future hold for the…
NBA Teams Quietly Test LED Glass Court in All-Star Afterglow
A year after ASB GlassFloor’s debut during the 2024 NBA All-Star Weekend, the company has set up a temporary…
Hidden YouTube TV Feature Sees User ‘Surge’ During NFL Playoffs
One of YouTube TV’s most underrated features for sports fans has seen “a big surge” in popularity during this…
EA Sports FC 25 Flop Spooks Investors, Sinks Stock Price
Electronic Arts stock fell 16.7% on Thursday—the largest drop for a single day since 2008—after the video…
Why NFL Teams Aren’t Allowed on Bluesky—Yet
Social media service Bluesky has added millions of users looking for an alternative to X in recent months…
What Does a TikTok Ban Mean for Sports? ‘Nothing,’ Mark Cuban Says
UPDATE: On Friday, Jan. 17, the Supreme Court upheld the law that will ban TikTok on Jan. 19 unless its U.S…
Saquon’s Rehab Guru Expands Data Platform to 100+ Sports Teams
Saquon Barkley was two years removed from ACL surgery—and a few months recovered from a left ankle…
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